Whoever said that print was dead may have been underestimating today’s thorough, far-reaching renter.
Print newspaper ads are still the third most popular place that renters turn to in an apartment search, according to a recent survey of more than 1,000 renters by Apartments.com and Slack and Company. In fact, 79 percent of all renters that recently signed a lease or are now searching for one say that they rely on at least four different sources.
Take a look at some of the other go-to sources renters scour during their apartment hunt:
Read more...How Are Renters Finding You? - Marketing - Multifamily Executive Magazine