Generation Y, or Millennials, are those born in the mid-80s, and after. They have grown up in the digital age, love technology, and environmental awareness. There are about 70 million Generation Y renters that come with very specific wants and needs that you must know about if you want to start attracting them as tenants. Use these helpful tips to begin attracting Gen Y renters to your community today:
Get Connected
This generation thrives on being connected, so share content on social networks like Facebook and Twitter. As you create fans, ask them to help spread the word, share exclusive content with them, and offer prizes or contests. The more interaction and engagement the better.
Read more...Marketing to Gen-Y Renters - Multifamily Blogs – Experts – Technology, Products :: MultifamilyBiz.com
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