A successful property manager knows that keeping up with tenant needs and expectations is important and ultimately benefits the property management firm’s strength in the market. Tenants’ tastes and priorities change over time, so it is critical to keep updated on the latest trends. To that end, you can capitalize on the following five tenant trends to focus your marketing, guide new investments, and structure rules in your leases. When you have what tenants want, word will spread, your reputation will be enhanced, and your business will benefit.
5 Tenant Trends
Bigger Is Not Always Better
In a recent survey, 60% of the participants said they would move to a smaller unit for a more convenient location. The era of oversized dining rooms and extra living rooms is over. People are overloaded by work and life commitments. They are overwhelmed with information overload. As a result, they are looking to be more efficient nowadays in everything they do, including their apartments. Focus on nearby amenities in your marketing, as that will help you to attract new renters looking for convenience and efficiency.
Read more...Tenant Trends: 5 Tips On What Renters Want via Appfolio.com
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