Multifamily Industry Faces Mandatory Participation in Energy Benchmarking Programs via Property Management Insider

The day may be coming when an apartment community’s strongest marketing tool is how much energy and water its units consume each year. And that day may be coming sooner than you think.

A growing list of U.S. cities are already participating in energy and water usage benchmarking and reporting on public and commercial buildings, and apartment buildings seem to be the next likely target. Expect multifamily properties to come more into focus in 2013, says John Lis, president of Velocity, an energy management solutions provider.

Rather than volunteering data for energy benchmarking programs like the Environmental Protection Agency’s ENERGY STAR and U.S. Green Building Council’s LEED, property management companies may find themselves anteing up information that has been required in the past only for office high rises and other structures.

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