Over the years, there has been a lot of speculation and discussion on the best way to close the back door when it comes to maintaining occupancy at a community. Resident events, perks, incentives and the like were the most common themes. But in recent years, thought leaders have been talking data more than door hangers.
In other words, polls more than parties.
The resulting shift in focus has been astounding as more residents are asking for, and receiving, better and more personalized service! To keep that ball rolling, here is the latest “Big Data” when it comes to getting those leases renewed:
In 2012, SatisFacts published the ebook “Getting Inside the Head of the Online Renter,” which revealed that the top three factors that influence a renewal decision are:
Read more...The Top 3 Reasons Why Your Residents Will Renew…Or Not | Property Management Insider
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